Uncontested sales leader for ten quarters
YOY Revenue Growth (%)
Lead Generation, Competitive Analysis
Strategic Selling Custom Content (Community, Editorial and Influencer-based programs) and Media, Pricing and Negotiation
Legal Liaison
Contract Vetting for Media & Custom Content Programs: Standard IAB Terms & Conditions
Familiarity with Art & Community Content Laws: Fair-Use, Creative Common License, Digital Millennium Copyright Act, FOSTA-SESTA, Artist Usage Rights
Media: FTC Guidelines, GDPR - General Data Protection Regulation, COOPA - US Children’s Online Privacy Protection Act), CARU - US Children’s Advertising Review Unit, NSFG - Not Safe for Google Ads
Strategic ideation for brand partnership programs based on RFP brand guidelines and client KPIs
Implementation of project management processes for influencer-based programs
Download resume here.