SYFY Fan Creators Initiative

Partnered with SYFY on their “It’s a Fan Thing” campaign with twenty-three influencers to reimagine the SYFY logo in fan-driven genres such as horror, sci-fi, fantasy, comics, space and historical. The artwork was actualized into giveaway swag such as t-shirts, water bottles and bags as well convention banners at San Diego Comic-Con and New York Comic Con.

Artwork was physically seen by the 450K estimated visitors from both conventions. The digital presence of the program exceeded impression benchmarks by 379%.